Resources

TOOLS TO HELP YOU NAVIGATE GROWTH.

Getting Started on LinkedIn for Tech Leaders

A checklist to complete your profile and start building a LinkedIn content strategy.

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Introduction to Hospitality for Tech Leaders

A data-rich guide to the complex hospitality industry buyer landscape.

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Marketing Budgets for Hospitality Tech

A guide to annual marketing budget planning for the industry.

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Annual Marketing Plan Template

Two PowerPoint / Google slides to use as a template for your annual marketing planning.

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Positioning & Messaging Templates

Three worksheets with individual prompts.

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PODCAST APPEARANCES

ARTICLE FEATURES

How Fractional Marketing Achieved a More Balanced Life

Jacki Brown is the founder and CEO of Jacki Brown Marketing, LLC, a consultancy that helps hospitality and travel technology companies navigate growth by identifying and crafting their positioning and messaging, then scaling that across digital channels and into lead-generating marketing campaigns…”

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Linkedin Done Right: Here’s How 5 Hospitality Professionals are Showing Up and Killing It!

“Jacki is a fractional CMO and a product marketer and - naturally - has nailed her positioning and messaging. Her profile is also on point as it’s super clear what she does and for whom. Her content is regular, consistent and genuinely educational…”

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Exclusive Interview: Jacki Brown, Fractional Marketing Leader for Hospitality & Travel Tech

“I'm super excited to bring you my first interview on Marketers Remote with Jacki Brown, a seasoned marketing leader with nearly two decades of experience in the hospitality and travel technology sector.

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